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Foundation Course (Spring 2019 edition)
Foundation Course - summary, instructions and video tips
Video success story - repeat CEO (1:12)
Course summary and instructions
Tips for using the online course (0:55)
Section 1: Foundation Course - introduction
Video success story - first-time CEO of an early-stage company (0:35)
Introduction section summary
Video lesson 1 - the why and how of the Foundation Course (5:18)
Video lesson 2 - challenges CEOs face when pitching investors (4:44)
Video lesson 3 - our solution to help you attack those challenges (9:41)
Video success story - CEO of a mid-stage company (0:56)
Video lesson 4 - goals and expectations (3:18)
Section 2: Foundation Course - Investment Summary ("read me pitch")
Video success story - first-time CEO (0:46)
Section summary and Template Investment Summary
Video lesson 1 - definition, purpose and goal of your Investment Summary (5:38)
Video lesson 2 - the Business Summary (1:39)
Video lesson 3 - the Problem (3:49)
Video lesson 4 - the Solution (1:32)
Video lesson 5 - Revenue Model (3:49)
Video lesson 6 - Total Addressable Market (9:11)
Video success story - repeat CEO, late-stage company (0:25)
Video lesson 7 - Customers and Competitors (4:48)
Video lesson 8 - CEO background (4:25)
Video lesson 9 - Income Summary (3:02)
Video lesson 10 - Remaining Topics in the Investment Summary (6:03)
Section 3: Foundation Course - basic presentation skills
Video success story - incubator director (0:30)
Section Summary - basic presentation skills
Video lesson 1 - basic presentation skills (4:17)
Video lesson 2 - basic presentation skills (4:25)
Section 4: Foundation Course - slide deck ("listen to me pitch")
Video success story - first-time CEO of mid-stage company (1:38)
Plan for creating your slide deck as quickly and efficiently as possible
Template - downloadable slide deck templates
Video lesson 1 - goals, priorities and initial slides (9:10)
Video lesson 2 - revenue model, TAM and secret sauce (7:07)
Video lesson 3 - sales, marketing, competition, team (6:04)
Video lesson 4 - financials, use of funds, and conclusion (3:38)
Video success story - Managing Partner, Venture Capital firm (0:50)
Video lesson 5 - additional slides (4:50)
Tips, feedback and practice
Appendix
Pitch deck examples
Recommended reading for further study
Video lesson 1 - definition, purpose and goal of your Investment Summary
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